Haizhu flower fair. [Photo/WeChat account: gzhzfb]

The Spring Festival Flower Fair in Haizhu district in 2024 opened on Feb 6, with the main venue set up from Binjiang West Road to Baogang Avenue. The event, which will last for four days, runs for a total length of approximately 1,400 meters, occupies an area of 43,400 square meters, and features 410 stalls.

During the opening ceremony, various performances took center stage, including a live appearance by the renowned Chinese style influencer Chen Xiyue, showcasing the collision of Lingnan culture and the ancient charm of Jiangnan.

The traditional Chinese painting scroll. [Photo/WeChat account: gzhzfb]

The archway of the flower fair features a traditional Cantonese architectural style, highlighting Haizhu’s cultural heritage and festive atmosphere. A 20.24-meter-long traditional Chinese painting scroll has become a major highlight, symbolizing the prosperity of the motherland and the happiness of the people.

Throughout the event, visitors can enjoy various performances, experience intangible cultural heritage, appreciate flowers, go shopping, and partake in various promotional activities. The entire flower market is a collision of tradition and modern trends, offering a visually stunning, entertaining, and melodious feast.

The flower fair organized cultural festivals and intangible cultural heritage exhibitions, promoting traditional culture while integrating modern aesthetics and elements, attracting more interest from young people.

The flower fair not only features visual delights and delicious food, but also plays a role in promoting local economic development, fostering the growth of related industries and enhancing the appeal of local tourism.

A girl in traditional clothing visits the flower fair. [Photo/WeChat account: gzhzfb]