The 1st Guangzhou Cosmetics Week recently commenced at the Guangzhou Baiyun International Conference Center, featuring separate sub-venues in four districts - Haizhu, Huangpu, Huadu, and Conghua.

Haizhu district, renowned for its flourishing exhibition and digital economy industries, has established a robust development system for its beauty industry. By leveraging the digital economy, the district has expedited the transformation of its beauty enterprises and merchants onto online platforms. This fosters the integration of e-commerce and traditional trade.

Notably, Haizhu district's beauty industry has distinguished itself through its exceptional e-commerce sector, boasting 115 makeup product registrants and record holders. Esteemed e-commerce makeup brands like "Perfect Diary," "HomeFacialPro," "COLORKEY," and "Yuanxiang Biology" contribute to this achievement. Live-streaming e-commerce festivals and other events have played a pivotal role in promoting the high-quality growth of Haizhu's beauty industry.

Drawing upon the spillover effects of the Canton Fair, Haizhu district has successfully created an ecosystem for the beauty industry, attracting over 500,000 beauty enterprises.

Haizhu district has capitalized on its world-class landmark business area to optimize its business ecosystem, thereby attracting a host of up-and-coming domestic beauty brands and leading e-commerce companies. 

Overall, the inaugural Guangzhou Cosmetics Week has reinforced the prominence of Haizhu district as a thriving beauty hub, showcasing its digital prowess, e-commerce prominence, and attractive business environment.

A poster for the 1st Guangzhou Cosmetics Week. [Photo/WeChat account: gzhzfb]