Haizhu to create digital culture industry highland

en.haizhu.gov.cn| Updated: Mar 14, 2023
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The 2023 Haizhu Cultural, Business and Tourism Integration Development Conference was held at the headquarters building of Vipshop on March 13, where about 150 enterprises participated.


The 2023 Haizhu Cultural, Business and Tourism Integration Development Conference. [Photo/WeChat account: gzhzfb]

Haizhu has recently implemented a "One platform and two supports" mechanism, where one platform refers to the Haizhu Cultural Industry Development Promotion Association, and the two supports refer to the Haizhu Cultural Creative Industry Fund and the Haizhu Digital Creative Industry Base.

The Haizhu Cultural Industry Development Promotion Association will provide a platform for cultural enterprises to cooperate and exchange. It has attracted 105 enterprises, including leading cultural enterprises in cultural investment, cultural communication and digital creativity. Among them, there are 32 industrial enterprises above designated size, which recorded a total revenue of about 7 billion yuan ($1 billion) in 2021.


Modern Haizhu at night. [Photo/WeChat account: gzhzfb]

The Haizhu Cultural Creative Industry Fund was founded by Haizhu Urban Construction and Development Group. It now has a scale of 500 million yuan now and plans to have a scale of 5 billion yuan in the future.

The Haizhu Digital Creative Industry Base was founded by Guangdong Media Group, attracting many digital cultural and creative enterprises, and supporting digital cultural enterprises to develop in Pazhou.

The plan for Haizhu's cultural industry development includes establishing industrial platforms and industrial funds, creating cultural brands, cultural talents, and works of art and literature, and introducing supportive policies. These plans are gradually becoming a reality and will become a powerful driving force to promote the high-quality development of the district's cultural industry.

Plans are to build the Jiangnan west business area in Haizhu into a highland for cultural, commercial and travel consumption within five years.

At the conference, Haizhu announced lists of 10 outstanding cultural enterprises, 10 innovative cultural enterprises, and five characteristic cultural and creative parks in 2022.

Additionally, Haizhu released its first batch of virtual representatives. This includes G Zai, the spokesperson of Haizhu's digital cultural and creative industry; Xixi of WinSing Animation, Yue Gujin of Guangdong Media Group, Cong Mie of Interactive Entertainment Network and Ying Ying of Inkeverse.

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